Tuesday, June 21, 2011

New from The Cosmetic Channel

In the last few weeks, The Cosmetic Channel™ has attracted nearly 200 cosmetic doctors to its new FREE doctor database. Among the hundreds of specific surgical and dental listings, some profiles are featured. Those are the profiles with video attached. Why? Because The Cosmetic Channel is a place to come to watch video. It’s where doctors have a chance to broadcast themselves. Right now, featured profiles on The Cosmetic Channel™ link video from YouTube and other sources.

However, there are a lot of doctors who do not have video of any kind. Video production is well worth the costs but there are many practices that have not made this important investment. Fully produced video is great selling tool and can be used in many venues. Web drops, which are a Dog Star Media specialty, are great for making a direct introduction to the doctor on a web site without creating a full-blown video production. Both are great ways to go but lack spontaneity, which is how video is best used in social media. The ability to post short, informative or interesting videos on demand... now that works with social media, particularly Facebook and Twitter.

The Cosmetic Channel™ wants to encourage use of video on the web... On your web site, on your Facebook profile... Anywhere that you want to be convincing, establish trust or create an image of difference among your competitors. So, now, The Cosmetic Channel™ makes it easy for you to make your quick and easy video for these purposes at a very low price.

If you are a doctor...

who blogs or posts on Facebook and wants to offer more interesting content...
wishing to record patient testimonials on Facebook or your web site....
interested in increasing their search engine optimization for your web site....
interested in increasing the length of time visitors spend on your web site...
interested in making a vast library of procedure discussions on your web site....
interested in keeping fresh, new video content on your web site....
interested in creating fresh consultation-like videos for your web site...

...then sign up today and choose our offering to make your own video on The Cosmetic Channel™’s Make Your Own Video feature. The first 10 subscribers to choose this option can make an unlimited amount of video with this new feature to post on their web sites, social networking sites... Anywhere adding video will help. Just select the Make Your Own Video – Forever Free option when you sign up for The Cosmetic Channel. ACT NOW: Since we offered this yesterday, some slots are already taken. After the first 10 FREE offers are accepted, the cost for this option will go to the special introductory price of $49/month. As always with the Forever Free plan its always FREE to create an account and put your listing into The Cosmetic Channel™. Join our FREE doctor database now!

If you are already listed on The Cosmetic Channel and want this FREE offer, just log in to your account. Go to home page. Select the Make Your Own Video – Forever Free package.

About Make Your Own Video
Use your web cam to record video straight into The Cosmetic Channel™. Fast, easy, blog-style video allows you to make numerous, frequent productions. Replace or enhance written content with video that shows your personality and establishes trust with patients who are shopping and comparing.

We help you make the best quality video by offering:

Examples of successful videos for you to model.
Script templates to get you started.
Direction tips to make sure your presentation looks good.
Easy, step-by-step How-To instructions.
Recommended tips and tricks for maximizing the use of Make Your Own Video in marketing your practice.

By using this tool early, you can be on the leading edge of using video content. There will always be a place for the full production video but how many times can you watch it? Make Your Own Video allows you to make video that is topical and disposable. It gives you a chance to always have something new to say on video. And, there is no better way of instantly catching patient testimonials on video than using this system to record and publish your video to your web site, social media sites and directories. If you would like more information on this feature of TheCosmeticChannel.com or are interested in producing a promotional video, please email me at donald@dogstarmedia.com.